Electronic Marketing

New advances in electronic marketing are being developed by David W. B. Parker, the President of PTC Computer Solutions.  Cost-effectiveness rises with very low costs for production and distribution, coupled with intensive consumer targeting capabilities.  For example, the out-of-pocket distribution costs on this monthly newsletter to over 10,000 recipients is a little over $100, or about a penny apiece.  Want to learn more?  Contact david@ptccomputersolutions.com or phone (904) 992-1742.

Picky Land Owners

Increasing numbers of land owners are approaching Parker Associates about helping them find the best developer to joint venture the development of their land.  These forward-thinking investors realize that they are at the bottom of the market and many excellent developers are under-employed.  They believe it to be an excellent time to select one of the top-performing developers for a joint venture partner.  And, judging from the response we have received from eager developers, it appears they are right -- June is a good time for marriage.

Stephen Parker

As many of you know, Parker Associates lost a key part of our organization in May when Stephen Parker succumbed to a year-long battle with colon cancer.  He was our good humor man, both in the office and everywhere he went, and even up to the day he died.  His absence is heart-rending for our family, and I am certain, by the many cards and messages we have received, that he will be missed by our clients who relied upon his knowledgeable analysis and creative reports over the past 20 years.  His wife Cindy and daughters Rainey and Reide are most thankful for the expressions of support they have received from so many of Stephen’s friends all over the world. 

www.parkerassociates.com for more information

Rentals Up

A current survey by the National Apartment Association reveals that more house-seekers prefer renting to owning in today’s economic climate.  Rental demand also is reflected by a reported liquidity bubble in the multi family market attributed to upward movement in employment and consequent pressure to raise rental rates.  Several analysts are projecting rental apartment  increases of 20-25 percent over the next three-to-four years.

Existing Home Sales Up

Nationwide sales of existing homes are up 7.5 percent over the same month last year, which most analysts attribute to April being the last month of the federal homebuyer tax credit program.  However, others point out that the year-long surge of monthly increases is indicative of a more optimistic attitude about future price increases, especially among younger buyers.

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