The Rental Market Tech Evolution
Start Ups are Changing the Rental Market Technology start-ups are changing the rental market. Firms such as Zumper and Cozy are giving tenants new ways […]
Understanding Your Buyer’s Tendencies
Understand Your Buyer Persona To Properly Target Your Audience One of the most effective ways to reach your audience is to understand them by developing […]
Five Steps to Rule Social Media
Whether on Facebook, Instagram, LinkedIn, Twitter or something else, ruling the leaderboard is an essential to marketing and brand awareness Social Media is a great […]
Form Over Function
How to Balance Costs and Aesthetics in New Home Design Building a house is expensive. There’s no question about it. It’s probably the single biggest […]
Top Things Every Subcontractor Wants From a Builder
Retaining Skilled Workers Finding and retaining skilled trade workers is a battle every builder has to fight. Things have only gotten tougher as the shortage […]
Top Reasons to Run an Email Marketing Campaign
Email is the Most Effective Communication If you’re serious about selling, you’re probably looking for a way to gain an edge and close your deals. […]
Top Reasons Why Projects Fail
Parker Associates works closely with builders and developers from all over the country as well as the world. Though we like to be involved from […]
Why SWOT Yourself?
Do a SWOT Analysis on Yourself …and Why You Need One Many businesses we interact with come to us because they don’t feel they are […]
Converting Online Shoppers
4 Steps to Converting the Online Window Shopper. Recent data have shown that the average ecommerce conversion rates range from 2 to 5%.Yet, many retailers […]
Search Engine Marketing Mistakes
That Keep You from the Results You Want It’s no secret that Search Engine Marketing (SEM) is an effective digital marketing tool that should be […]