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Central Florida Heating Up

Parker Associates has been working extensively as of late in the Central Florida Market. It’s a hot market right now with the continuing need for housing of all types. Give us a call for more on what we are working on and if you want to join in the fun. Keep us posted on things. Data supports that the market in Florida is heating up, according to Zillow, though you might find vast differences from one city or one corner of the state to the next. Zillow predicts U.S. home values will rise 2.2% over the next year, while in Florida, they’re expected to rise 4.09%. Floridian home prices increased […]

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New Home Sales Booming

Sales Up – Prices Up It’s been an unusual time, for sure, but New Home Sales, such as the Homes for Sale in Chandler AZ, continue to be strong. Home sales soared on through August, continuing an amazing run. But you should not be fooled there are houses with partition problems but do not worry here we tell you how to win a partition action. This is likely due in part to buyers seeking a more comfortable home in the midst of this Covid-19 pandemic. But, there are other factors of note, and homebuilders are poised perfectly in many real estate markets. The new homes that are ready to move […]

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Millennials in the Market

Markets that Fit the Millennial Buyer Millennials are gaining real estate market share each year. The largest living generation is aging into prime homeownership years and will drive the housing market going forward. They will need to get their own real estate agent to guide them through the whole home buying process. Parker Associates researched the data out there and sifted through the cohort’s preferences to identify the ten most desirable markets. SETTING THE STAGE The actual definition of a Millennial varies by source. Parker Associates is prone to defining the Millennial as a person born between 1980 and 2000. Obviously, there are some variations in these, but that is […]

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Social Speak

Making the Place When Blogging It’s not only about writing a blog, it’s about writing a blog that is interesting. People have plenty to read, so make it something they want to read. When writing on a topic, don’t just make it about a topic but make the topic come to life like you would with a character in a story, use tools like Copymatic to create fun content that attracts your audience. Realize that writing a blog is about conveying some information but also that it has to be something of interest. Think of each blog as a mini-story (or a long one, in some cases). A blogging colleague […]

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Has the Recovery Begun?

Not a Cyclical Recession It is essential to understand that this is not a cyclical recession. It is an economy-wide shutdown depression. The recovery will reflect what government allows us to do and what we decide we are willing to do. It will follow a trajectory like a butterfly flying uphill: basically upwards but slowly and with fits, stops, detours, and starts. The U.S. economy hit bottom in mid-June and is now on a path toward rebuilding a stalled economy. It is useful to remember that the economy was quite strong prior to the virus reaching the U.S. Then the shutdown occurred, first for 14 days and eventually for about […]

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Economic Recovery

A second COVID-19 surge will only slow, not stop, the economic recovery that is now under way, with most states eager to avoid the total lockdowns that caused U.S. GDP to contract by an estimated 34% in the second quarter. This, according to Kiplinger. But, the delay in getting back to normal will be fatal for many small firms. Most have little in the way of reserves, making it hard to maintain payroll, even with stopgap measures such as the federal Paycheck Protection Program. And, for many PPP loan recipients, those funds have already or will soon run out, that’s why lots of business owners are now learning how to […]

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Budgeting for 2021

Looking Ahead with the Pandemic The pandemic makes budgeting for 2021 very difficult. Looking ahead involves far more uncertainty than usual. To help, here is the outlook for a range of business costs. The U.S. economy will return to growth after contracting this year. GDP will rise 3.5% in 2021, after declining 5.3% in 2020. But the economy will not reach its pre-COVID-19 level until late 2022. The leisure and hospitality sector will continue to struggle until a vaccine arrives. Lingering economic uncertainty will keep the consumer savings rate at a much higher level than normal, about 15%. Inflation will pick up…1.8% at the end of 2021, up from 1.1% […]

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Covid Tech Shifts

Assistant Scientist at the Center for Healthy Minds, shares 10 well-being tips for the time of COVID-19. 1) Negative emotions like anxiety, fear and frustration are inevitable in such periods of massive uncertainty and disruption. Fortunately, there are products like CBD gummies which can help you counter all that negativity. For a time to come, you will likely be experiencing these emotions more than usual. Acknowledge your negative emotions and accept their right to exist, but do not feed them. Instead, do your best to notice when they are hijacking your mind and leading you to unhelpful behaviors. Visit sfexaminer.com. 2) Especially if you are prone to stress and anxiety, you […]

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Marketing in a Pandemic

Keep Doing It First of all, keep marketing, no matter what. Like they say in show business, “the show must go on” which can also be said to be true for real estate. While the pandemic has changed how the world and your business operate, things haven’t stopped, they’ve only changed. Now that the initial shock has worn off, we can focus on adapting to the new landscape. But, what’s the best way to handle this enormous change? How should you adjust your marketing strategy? And, how do you transition to a virtual world? People are going to continue moving and needing help from real estate agents and broker ages, […]

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Simple Spam Stopper

Stop Spam WITHOUT Captcha In today’s day and age, if you don’t have a website, it would be shocking. But, if you have a website, you should have a contact form of some kind in order for your customers to reach out to you. As such, you will undoubtedly have encountered spam. Spam can be a killer of time if nothing else. There are so many schemes out there to get you to respond to, that it is unlikely you have not been suckered in to one of them if even just for a moment. There are a number of complex methods out there to overcome Spam which likely is […]

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