Fletcher-Davis-Waterways-Market-Evaluation

Fletcher Davis – Waterways, Richmond Hill, GA – Market Evaluation

“Located just outside of Savannah, Georgia, this 2,300-acre conservation based community is nestled into the natural land form. While it is designed for 3,000 residential units (over 2,300 acres), you will never know it, due to the careful attention to conservation corridors, buffers, and thoughtful site planning. Planned outdoor pursuits include the Bill Dance fishing experience, bird watching, extensive hiking and kayaking trails, several miles of interconnected lakes, and over six miles of spectacular Oak Hammock waterfront along the Ogeechee River. Additionally, we have access to the Atlantic Ocean through our 200 slip marina and pier, which is currently under construction.” Fletcher Davis ~ Waterways Website Parker Associates was asked […]

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PTC-Computer-Solutions-Parker-Associates-blog-April-2019-finding-the-right-candidate

Finding the Right Customer

Get Your Target Right Making a perfect product might not be enough. Even if you’re convinced you’ve made the right product for the right customer, you may have missed the boat. Make sure to do the research, refine the marketing, launch the product — and then wait to be promptly disappointed. But, don’t wait to find out you’ve failed, go back to the start and look through your notes. To save the effort, ask some difficult questions: Did I build the wrong product, or target the wrong customer? It’s a puzzle many businesses face as their businesses evolve, and as they seek what some have called the product-market fit — […]

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